In this article we look at Review Gating and what happens if you do it. This is looked at from an overall SEO point of view. Review gating is simply the pre-qualification of reviews. Low rated reviews are then not published in to the overall review score for a business. Sometimes the pre-qualification […]
Vital Things You Need to Know About Review Gating in [year] Read More »
It wasn’t so long ago that word-of-mouth was the single most important way to market your business as well as building your reputation and attracting new customers. In 2007, a study found that word-of-mouth was far more credible to consumers than online reviews. Whilst some businesses may still feel that way, a lot of
8 Statistics to Prove Online Reviews Are Better Than Word of Mouth Read More »
Regular readers of our blogs will know that we are passionate believers in the power of online reviews and how collecting and sharing them online can help to grow your business. Equally, we’re also extremely committed to ensuring that those using a review strategy as a part of their business promotion, respond to
How to use Customer Reviews for the Good Insights they Provide in [year] Read More »
So, you know that reviews are great for your business, and you’ve been eagerly beavering away collecting them, but maybe you’re beginning to run out of steam? Perhaps a couple of customers have said, “Yes, I’ll leave you a review” but then haven’t done so. Some customers might of even just said no…
How can you Avoid Review Collection Burnout in [year]? Read More »
Headlines such as ‘Government to make fake reviews illegal’ have certainly brought fresh attention back onto the subject of fake reviews. As regular readers of our blog will know we’ve published blogs on fake reviews previously and, as you might expect, there are certainly lots of opinions and information about fake reviews online, along
Are Fake Reviews Really Illegal? Read More »
With more and more businesses undoubtedly using online reviews to transform the way they build awareness, raise their profile, increase footfall and, ultimately, drive sales, we wanted to look at the trends that are emerging within the wonderful world of online reviews. Recently, Dealerscope published an article which said that the volume of online
Have Online Reviews Become More Popular? Read More »
We were recently reading a rather fabulous article which had the title “9 in 10 customers more likely to overlook a negative review if the business responds adequately, Yelp says”. As regular readers of our blog will know, we’ve shared our thoughts on responding to negative online reviews before as well as written
4 Statistics That Prove Negative Reviews Can Help Your Business in [year]! Read More »
It’s one thing saying, as a business, how good your customer service is but quite another to demonstrate it for all to see. Businesses who do highlight their customer service via their online reviews are set to capitalise on one of the most effective ways to engage new customers and grow their business profitably, effectively
How can Online Reviews Give a Good Customer Service Narrative in [year]? Read More »
Online reviews have been around for a good few years and are now heavily relied upon by consumers – more now than ever before. For example, did you know: 90% of consumers read online reviews before visiting a business* 88% of consumers report trusting online reviews as much as personal recommendations* 31% if customers are
How can Reviews Give You a Competitive Edge in [year]? Read More »
Admin is rarely anyone’s favourite job, but we appreciate that it is something that must be done. However, just because this is something that must be done, doesn’t mean it can’t be done efficiently! Take monitoring your online reviews, for example. The process of managing your online reputation can be extremely time consuming, and
How Much Time are you Wasting on Review Admin in [year]? Read More »
