How can you Moderate Reviews the Right Way?

One question we’re often asked at Trustist is, “Is there anything I can do to ensure only my best reviews show?” and we totally understand where this question is coming from.  As a business owner, or the person responsible in your business for your online review strategy, you want to ensure that potential customers and

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How can Window Stickers be Used to Show off Your Reputation?

Did you know that Trustist offers window stickers? No? Well, now you do! We’ve found that window stickers are an excellent way to visually demonstrate your star rating, just as Bradleys Estate Agents are doing in the photo below.   Trustist window stickers are a great way to display your overall online rating to passing

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Hands up! Who Wants to Increase their Sales by 43%?

A guest blog by Ellis Bates financial advisors.     Background   Ellis Bates have been a client of Trustist for many years.  Over the course of the last few months Ellis Bates have been refining their Pay Per Click (PPC) campaign with Google AdWords including the introduction of tailored landing pages and trialling various

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3 Reasons why a Great Online Reputation Leads to Success

If a company doesn’t have a very good reputation, potential customers will look for a more trusted brand elsewhere – almost like it’s instinct!   Did you know that 84% of consumers have stopped trusting advertisements? Ad and marketing claims have slowly become less trustworthy now that the power of the internet has granted the

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Why is Citation Management so Important?

What are citations?   Before we jump into why citation management is so important let’s start by explaining what it means!   When we use the word ‘citation,’ we’re referring to the data itself regarding your business – specifically your business’ name, address and phone number (your NAP data) – anywhere online on. This could

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Using Good Reviews in Your Marketing Strategy

Using your positive feedback in your marketing strategy seems like a no-brainer, but you’d be surprised as to how many businesses actually miss this little trick out.   Yes, having reviews is excellent and your customers having different sources available to them can never hurt, but why not make it easy for them and put

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Reputations are built on happy customers

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