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How to Respond to Reviews

  Previously we’ve explored how to NOT respond to reviews and in other blogs we’ve stressed the importance of responding in a timely manner to online reviews. In this blog we’re going to concentrate on how TO respond to reviews! So, here are our top tips of how to respond to online reviews: Aim to always

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Why Engaging With Customers can Help you Build a Trusted Brand

Consumer engagement is happening everywhere, from social media platforms, review sites and, of course, good old-fashioned in-store conversations.   The way consumers perceive you and your business should be a top concern. How you’re talked about, both online and offline, can affect your brand’s image – that’s why businesses are publicly speaking with their customers

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A law firm awarded £25k damages for defamatory Trustpilot review

Source.   Commercial law firm, Summerfield Browne, have been awarded £25,000 after they saw new business enquiries fall in the weeks following a review being published on Trustpilot, posted by a former client who paid £200 for advice.   This review was one of five one-star reviews the firm has. However, with 66 of the

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Do Reviews Keep People on Your Website for Longer?

We recently read an article that claimed that between 70-96% of people who abandon your website NEVER return. Having gone to all the hard work of designing and developing your website – and having people find it – what a colossal shame (and missed opportunity) to have people leave and never return! What can you

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Increase Your Sales by Increasing Your Reviews!

There are many things that can contribute towards an increased revenue, but for businesses with an online presence one of the most important factors is keeping customers on the website long enough to solidify their purchasing decision, as there is often a point of doubt that can make or break a sale.   A study

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Are Reviews More Important Than Ever?

Oh we could be cheeky and say ‘YES.  THE END!’ but in all seriousness how would that help you?  You’re busy, right?  You want to know, before you invest time into this online review strategy thang, how it’s going to help your business grow!  Well that’s what we’re here to share with you courtesy of

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