To kick this week off, we thought we’d look at a few fun facts about reviews! They might be useful for you to take into consideration when managing your online reputation and customer reviews. General Statistics Did you know… 68% of consumers are willing to spend 15% more for the same product or service …
When thinking about reviews and the relevance of reviews, many businesses think about B2C businesses. If they’re a B2B business, they may find themselves wondering if there’s any/much value in them bothering to pursue a review strategy at all. However, as ‘The Anatomy of Reviews’ (a recent article on all things reviews) points out, “92% …
A quick online search and you’ll soon see that there are a lot of different review platforms around, including Trustist – a 5.0/5.0 review platform! Some, like Trustist, appeal to every kind of business whether B2B or B2C. Others have chosen to niche down and look after a specific sector such as; Checkatrade which is a …
Whether your business is B2B (business to business) or B2C (business to consumer), and irrespective of the sector you work in, reviews have an extremely important part to play in your business. Here are our top seven reasons why your business absolutely should proactively and regularly collect reviews! Increased Sales Collecting reviews will help …
We all love to receive a positive review, and we’ve spoken often about the incredible benefits reviews can give to your business in terms of improving your SEO, providing social proof, building trust between you and your customers/potential customers – but can you use reviews for anything else? What about using reviews to spot the …
Last month we shared with you our top tips for customer service and this month sees Part II ‘Even More Top Tips for Customer Service’; after all, offering memorable customer service (for all the right reasons) really will help you to differentiate yourself from your competition. So, here are our next four top tips: Smile! Yes, …
Did you enjoy our first part of exploring how other businesses have responded to their reviews? Good – because here is another! This article, by This is Money, explains all about a company called Symbio Energy who received a formal warning from Trustpilot after their responses to their negative reviews were… ‘aggressive’. …
We know by now just how important it is to have a Google My Business listing, but there is no point having a list at all if the information isn’t up-to-date and correct. This is a common mistake made by many businesses. One of the areas that causes some confusion with Google My Business …
Are you Using the Correct Category for Your Business on Google My Business? Read More »
We thoroughly enjoyed this article from Leeds Live who recently ran a story about a Chinese takeaway and their responses to reviews. Here’s the article! Leeds Chinese takeaway goes viral for brilliantly savage responses to customer reviews The Oriental Express holds a five-star rating on Just Eat for its Chinese food, but the takeaway …
As readers of our blog will know, we firmly believe that all businesses should focus on creating a powerful online presence. However, for multi-location businesses, it’s important to be granular and collect location-specific reviews. Here’s why! Why are Local Reviews so Important? Nearly half of all Google enquiries are searches for local information and, according …
